• How it works
  • Partners
  • Blog
  • Docs
  • Sign up
  • Client Area
Web Monetization Blog > News

News

News Round-up: Privacy Standards, Floor Bidding Tactics, & More

The slow rate of adoption for new video classifications, TTD’s new floor price bidding tactic, and developing privacy standards for the industry.

News

News Round-up: Advertising Effectiveness Study, Pros & Cons of MFAs, AI Mining

Google suggests that publishers should be able to opt out of AI mining, an exploration of the pros and cons of MFAs, and an update to NCSolutions’ advertising effectiveness study.

News

News Round-up: Sustainability Messaging, VAST Support, & More

IAB Tech Lab’s VAST support mechanism, effects from a programmatic media transparency study, and benefits for sustainability messaging in advertising.

News

News Round-up: MediaMath Bankruptcy, AI’s Future Impact, & Data Clean Room Guidelines

Our news round-up covers the future impact of AI in the advertising world, new data clean room guidelines, and MediaMath declares bankruptcy.

News

News Round-up: Another Google lawsuit, Global Ad Forecast, State of Creative Effectiveness

Gannet filed a new antitrust lawsuit against Google, MAGNA updates its Global Ad Forecast for the summer, and Zappi reports on the State of Creative Effectiveness in advertising.

News

News Round-up: First-Party Data Myths, Q1 Revenue Better Than Expected, & More

Q1 publisher revenue was better than expected, COPPA is long overdue for an update, first-party data myths, and the problem with verification vendor crawlers.

News

News Round-up: Revising Advertising Standards, AI Chatbots Cause Revenue Concerns, & More

We take a look at concern over AI chatbot impact on publisher revenue, the joint effect to revise digital advertising Standard Terms & Conditions, the role of data clean rooms, and B2B ad spend expectations.

News

News Round-up: AI Job Concerns, Memorable Moments, and Social Media Advertising

Industry execs weigh in AI job impact in advertising, how AI can create memorable ads, and broadening advertising horizons on social media.

News

News Round-up: AI Bias, Virginia’s Data Protection Law, and Emotions in Ads

Advertisers should take precautions to prevent bias in AI, positive emotions have more impact in advertising, and a look at the Virginia Consumer Data Protection Act.

News

News Round-up: Data Clean Rooms, Chatbot Ads, and Google’s Antitrust Lawsuit

IAB Tech Lab released its DCR standards, sponsored ads are coming to Bing’s chatbot, and a look at the DOJ’s antritrust lawsuit against Google.

News

News Round-up: Green Supply Path, AI, & Walled Gardens

In our first adtech news round-up, NitroPay discusses the Green Supply Path initiative, how AI is being used in the digital advertising industry, and what the phrase “walled gardens” means.

News

NitroPay is Hiring!

NitroPay is seeking a full-time, remote Account Manager. Account Manager at NitroPay Your Responsibilities As an Account Manager you’re in charge of maintaining healthy and successful relationships between NitroPay and our publishers. You’re the first point of contact and a trusted advisor that will help new and existing publishers solve common issues, improve implementations and […]

Categories

  • Compliance
  • Editorial
  • Metrics
  • News
  • Optimization
  • Press Release
  • Publisher Newsletter
  • Seasonal
  • Tips & Information
  • Viewability

Recent Posts

  • Publisher Newsletter: Introducing NitroDex, Rate Increases, Referrals & More September 13, 2023
  • News Round-up: Privacy Standards, Floor Bidding Tactics, & More September 6, 2023
  • News Round-up: Advertising Effectiveness Study, Pros & Cons of MFAs, AI Mining August 16, 2023
  • News Round-up: Sustainability Messaging, VAST Support, & More July 19, 2023
  • News Round-up: MediaMath Bankruptcy, AI’s Future Impact, & Data Clean Room Guidelines July 6, 2023
© GG Software, LP
Privacy Policy | Terms of Use | Contact us