The slow rate of adoption for new video classifications, TTD’s new floor price bidding tactic, and developing privacy standards for the industry.

Google suggests that publishers should be able to opt out of AI mining, an exploration of the pros and cons of MFAs, and an update to NCSolutions’ advertising effectiveness study.

IAB Tech Lab’s VAST support mechanism, effects from a programmatic media transparency study, and benefits for sustainability messaging in advertising.

Our news round-up covers the future impact of AI in the advertising world, new data clean room guidelines, and MediaMath declares bankruptcy.

Gannet filed a new antitrust lawsuit against Google, MAGNA updates its Global Ad Forecast for the summer, and Zappi reports on the State of Creative Effectiveness in advertising.

Q1 publisher revenue was better than expected, COPPA is long overdue for an update, first-party data myths, and the problem with verification vendor crawlers.

We take a look at concern over AI chatbot impact on publisher revenue, the joint effect to revise digital advertising Standard Terms & Conditions, the role of data clean rooms, and B2B ad spend expectations.

Industry execs weigh in AI job impact in advertising, how AI can create memorable ads, and broadening advertising horizons on social media.

Advertisers should take precautions to prevent bias in AI, positive emotions have more impact in advertising, and a look at the Virginia Consumer Data Protection Act.

IAB Tech Lab released its DCR standards, sponsored ads are coming to Bing’s chatbot, and a look at the DOJ’s antritrust lawsuit against Google.

In our first adtech news round-up, NitroPay discusses the Green Supply Path initiative, how AI is being used in the digital advertising industry, and what the phrase “walled gardens” means.

NitroPay is seeking a full-time, remote Account Manager. Account Manager at NitroPay Your Responsibilities As an Account Manager you’re in charge of maintaining healthy and successful relationships between NitroPay and our publishers. You’re the first point of contact and a trusted advisor that will help new and existing publishers solve common issues, improve implementations and […]