Google suggests that publishers should be able to opt out of AI mining, an exploration of the pros and cons of MFAs, and an update to NCSolutions’ advertising effectiveness study.
Our news round-up covers the future impact of AI in the advertising world, new data clean room guidelines, and MediaMath declares bankruptcy.
We take a look at concern over AI chatbot impact on publisher revenue, the joint effect to revise digital advertising Standard Terms & Conditions, the role of data clean rooms, and B2B ad spend expectations.
Industry execs weigh in AI job impact in advertising, how AI can create memorable ads, and broadening advertising horizons on social media.
Advertisers should take precautions to prevent bias in AI, positive emotions have more impact in advertising, and a look at the Virginia Consumer Data Protection Act.
IAB Tech Lab released its DCR standards, sponsored ads are coming to Bing’s chatbot, and a look at the DOJ’s antritrust lawsuit against Google.
In our first adtech news round-up, NitroPay discusses the Green Supply Path initiative, how AI is being used in the digital advertising industry, and what the phrase “walled gardens” means.
