IAB Tech Lab analyzes issues with Google’s Privacy Sandbox while The Trade Desk airs some concerns. New York Times is developing an advertising-related AI tool.

In our latest news round-up, we look at a recent Internet Advertising Bureau study showing support for a free and open internet, give a nod to a landmark year of changes, and take an early look at the cookieless test group.

The slow rate of adoption for new video classifications, TTD’s new floor price bidding tactic, and developing privacy standards for the industry.

Our news round-up covers the future impact of AI in the advertising world, new data clean room guidelines, and MediaMath declares bankruptcy.