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Web Monetization Blog > ad slump

Seasonal, Tips & Information

How Publishers Can Benefit from the Q1 Ad Slump

During Q1, publishers experience a decrease in ad revenue due to several factors, such as advertisers bidding less after focusing on Q4 advertising, a potential drop in website traffic causing lower impression rates, and lower fill rates. While every publisher does not experience a huge drop in revenue, Q1 is still a great time to […]

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