The slow rate of adoption for new video classifications, TTD’s new floor price bidding tactic, and developing privacy standards for the industry.

In-stream and out-stream video are the most common types of digital video advertising. Each type has its advantages and disadvantages, from the way that these ads are served to how well they engage with an audience.

The team and I want to thank every one of our clients—old and new alike—for joining us and making NitroPay the best holistic revenue platform for website publishers in the industry. No other ad tech provider puts as much power into the hands of website owners, and our trust in you and your talent has led to the full launch of a whole range of features in 2022. These include introducing our first-party data SDK (more on that below), in-stream video, in-banner video, NitroPay’s Sponsor product (subscriptions), and additional placement features.